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Wednesday, June 8, 2011

New titles in Marketing and Management

The aging consumer : perspectives from psychology and economics by Aimee Leigh Drolet
 
Marketing theory : foundations, controversy, strategy, resource-advantage theory by Shelby D. Hunt

Theories of organization by Henry L. Tosi
Nonprofit management 101 : a complete and practical guide for leaders and professionals by Darian Rodriguez Heyman
Team effectiveness in complex organizations : cross-disciplinary perspectives and approaches by Eduardo Salas

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